甲秀姐 发表于 2024-1-12 17:07:38

销售额超13亿元!剖析砂之船(贵阳)奥莱入黔6年商业进化史

<section style="text-align: start;white-space: normal;margin-bottom: 0px;outline: 0px;letter-spacing: 0.544px;color: rgb(34, 34, 34);font-size: medium;background-color: rgb(255, 255, 255);visibility: visible;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="margin-top: 10px;margin-bottom: 20px;outline: 0px;display: flex;flex-flow: row;text-align: center;justify-con**t: center;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 543.312px;vertical-align: top;border-width: 1px;border-style: solid;border-color: rgb(67, 67, 67);flex: 0 0 auto;align-self: flex-start;height: auto;box-shadow: rgb(95, 156, 239) -6px 6px 0px;visibility: visible;"><p></p><section style="margin-top: 18px;outline: 0px;visibility: visible;"><section style="padding-right: 23px;padding-left: 23px;outline: 0px;text-align: justify;font-size: 15px;line-height: 1.8;letter-spacing: 1px;visibility: visible;font-family: Optima-Regular, PingFangTC-light;"><p style="outline: 0px;visibility: visible;"><span style="line-height: 27px;">砂之船(贵阳)奥莱2023年销售额超13亿元,同比增长33%;年度客流量突破1000万人次,同比增长31%的成绩,无论是放在贵阳奥莱赛道,还是从贵州整体商业来看,都称得上现象级项目。</span></p><p style="outline: 0px;visibility: visible;text-align: left;"><strong style="outline: 0px;visibility: visible;"><span style="outline: 0px;font-size: 12px;color: rgb(136, 136, 136);visibility: visible;font-family: -**-system-font, BlinkMacSystemFont, Arial, sans-serif;">来源 |&nbsp;赢商<span style="outline: 0px;visibility: visible;">网</span></span></strong><span style="outline: 0px;color: rgb(136, 136, 136);visibility: visible;"><strong style="outline: 0px;visibility: visible;"><span style="outline: 0px;font-size: 12px;visibility: visible;font-family: -**-system-font, BlinkMacSystemFont, Arial, sans-serif;">(ID:winshang)</span></strong></span><strong style="outline: 0px;visibility: visible;"></strong></p><p style="outline: 0px;visibility: visible;text-align: left;"><strong style="outline: 0px;visibility: visible;"><span style="outline: 0px;font-size: 12px;color: rgb(136, 136, 136);visibility: visible;font-family: -**-system-font, BlinkMacSystemFont, Arial, sans-serif;">作者&nbsp;|&nbsp;王玟兮<span style="display: none;line-height: 0px;">‍</span><span style="display: none;line-height: 0px;">‍</span></span></strong></p><p style="outline: 0px;visibility: visible;text-align: left;"><strong style="outline: 0px;visibility: visible;"><span style="outline: 0px;font-size: 12px;color: rgb(136, 136, 136);visibility: visible;font-family: -**-system-font, BlinkMacSystemFont, Arial, sans-serif;">图源 |&nbsp;项目方、品牌方</span></strong></p></section></section><section style="outline: 0px;visibility: visible;"><section style="margin-top: 10px;margin-bottom: 10px;outline: 0px;display: flex;flex-flow: row;text-align: right;justify-con**t: flex-end;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 45px;vertical-align: top;background-color: rgb(95, 156, 239);line-height: 0;flex: 0 0 auto;height: auto;align-self: flex-start;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 45px;vertical-align: top;background-size: 11.1111% auto;background-attachment: scroll;background-image: **(http://jxapp.cn/plugin.php?id=wcn_editor:wx_img&**=https://mmbiz.qpic.cn/mmbiz_png/V4P6mqfetCAI0SyV8X9JX2ee3koZYwBqPbGGxDxia9dXSWib8oiaY0efjTO7zibvlo9REt5PVYoTrEcXERFexgjqyQ/640?wx_fmt=png);visibility: visible;background-position: 0%;background-repeat: repeat;"><section style="outline: 0px;text-align: center;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 45px;height: 14px;vertical-align: top;overflow: hidden;visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section></section></section></section></section><p></p><section style="text-align: start;white-space: normal;margin-right: 8px;margin-bottom: 0px;margin-left: 8px;outline: 0px;letter-spacing: 0.544px;color: rgb(34, 34, 34);font-size: medium;background-color: rgb(255, 255, 255);visibility: visible;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="outline: 0px;text-align: unset;line-height: 1.75em;visibility: visible;"></section></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">2023年主打“名品+折扣”的奥特莱斯是名副其实的消费热点。小红书上搜索关键词“奥莱”,笔记数高达146万+,都在打卡和分享奥莱的火爆和人流排队盛况。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;"></span></section><section style="letter-spacing: normal;text-align: start;white-space: normal;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;"><section data-role="layout" style="display: flex;flex-flow: row;"><section data-role="layout" data-width="33.3%" style="display: inline-block;width: 261.0625px;"><section data-role="layout-inner"><section data-role="paragraph"><p></p></section></section></section><section data-role="layout" data-width="33.3%" style="display: inline-block;width: 261.0625px;"><section data-role="layout-inner"><section data-role="paragraph"><p></p></section></section></section><section data-role="layout" data-width="33.3%" style="display: inline-block;width: 261.0625px;"><section data-role="layout-inner"><section data-role="paragraph"><p></p></section></section></section></section></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">奥莱项目正全线加速,而这一趋势在2022年已有显现。根据赢商大数据,2022全年新开奥莱项目26个,总体量近300万㎡,规模增速超越购物中心。同时,据麦肯锡预计,到2025年,全国奥特莱斯市场销售额将达3900亿元。</span></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">岁末年初,砂之船(贵阳)奥莱发布了2023年经营数据,其年度销售额超</span><span style="font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>1</strong><strong>3亿元</strong></span><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">,</span><span style="font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(0, 0, 0);">同比</span><span style="font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>增长</strong><strong>33%</strong></span><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">,年度客流量突破</span><span style="font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>1000万人次</strong></span><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">,同比</span><span style="font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>增长31%</strong></span><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">的成绩,无论是放在贵阳奥莱赛道,还是从贵州整体商业来看,都称得上现象级项目。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">在赢商大数据发布的“奥莱地图”中,近3年来,贵阳奥莱市场多个项目入市,奥莱体量近50万㎡,同城竞争凸显,适者生存,属于博弈机会城市。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">赢商网观察到,作为将奥莱模式引入贵阳市场的“贵阳奥莱鼻祖”,砂之船(贵阳)奥莱在消费趋势改变、竞争激烈的大背景下,不仅做出了亮眼的销售额数据,还在奥莱模式上创新突破,积极融入城市发展脉络,未来或能引领城市商业发展的主力军之一。</span></p><p></p><section style="font-size: 16px;white-space: normal;margin-top: 10px;margin-bottom: 10px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(34, 34, 34);text-align: center;justify-con**t: center;visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="margin-top: 7px;outline: 0px;display: inline-block;vertical-align: top;width: auto;background-color: rgb(95, 156, 239);min-width: 10%;height: auto;visibility: visible;"><section style="outline: 0px;justify-con**t: center;visibility: visible;transform: translate3d(1px, 0px, 0px);"><section style="outline: 0px;text-align: justify;font-size: 27px;color: rgb(255, 255, 255);line-height: 1;letter-spacing: 0px;visibility: visible;font-family: Optima-Regular, PingFangTC-light;"><p style="outline: 0px;visibility: visible;"><strong style="outline: 0px;visibility: visible;">#01&nbsp;&nbsp;</strong></p></section></section></section><section style="margin-left: -19px;outline: 0px;display: inline-block;vertical-align: top;width: 40px;height: auto;visibility: visible;"><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><br/></section></section></section></section></section></section><section style="white-space: normal;margin-bottom: 0px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);text-align: center;color: rgb(62, 62, 62);visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><p style="font-size: 20px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);line-height: 2em;font-family: Calibri;"><strong style="letter-spacing: 0.544px;caret-color: rgb(62, 62, 62);color: rgb(62, 62, 62);font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;">坚守奥莱本质</strong><br/></p><p style="margin-bottom: 0px;caret-color: rgb(62, 62, 62);color: rgb(62, 62, 62);font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;white-space: normal;background-color: rgb(255, 255, 255);"><span style="letter-spacing: 0.544px;line-height: 1.6em;visibility: visible;font-size: 20px;"><strong style="visibility: visible;">6年深耕锻造强大“名品力”</strong></span></p><p style="margin-bottom: 0px;caret-color: rgb(62, 62, 62);color: rgb(62, 62, 62);font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;white-space: normal;background-color: rgb(255, 255, 255);"><span style="letter-spacing: 0.544px;line-height: 1.6em;visibility: visible;font-size: 20px;"><strong style="visibility: visible;"><br/></strong></span></p></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">砂之船(贵阳)奥莱位于贵州双龙航空港经济区,体量22万㎡,于2017年底开业,是贵阳首家奥特莱斯。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">开业当天,<span style="caret-color: rgb(0, 0, 0);color: rgb(5, 5, 5);font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;font-size: 15px;letter-spacing: 2px;">砂之船(贵阳)奥莱</span>用400+名品、36小时不打烊,全场奥莱价折上7折起等一系列活动浓墨重彩地为贵阳消费者留下了深刻印象,也完成了<strong>奥莱模式在贵阳“从0到1”的征程。</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong><br/></strong></span></p><p></p><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">经营6年,砂之船(贵阳)奥莱一直是贵阳商业的有生力量,已连续五年销售额突破10亿元。2023年砂之船(贵阳)奥莱实现年度销售额超13亿元、年度客流量突破1000万人次。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong><br/></strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong>400多零售品牌商户中,单店销售排名全国前三甲7家、西南区域前三甲65家、贵州/贵阳前三甲176家。</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p></p><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">分析<span style="caret-color: rgb(0, 0, 0);color: rgb(5, 5, 5);font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;font-size: 15px;letter-spacing: 2px;">砂之船(贵阳)奥莱</span>的品牌业态结构发现,亮眼数据背后彰显的是项目对奥莱模式的专业度和把控力。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">2014年发布的《奥特莱斯企业经营管理要求》中明确要求“奥莱项目以折扣价格销售国际、国内名牌的过季、下架、断码商品、特为其定制的商品、企业自有品牌的商品,独立于其它卖场且以零售为主的业态,具备一定的品牌集聚度。”</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">可以说,“名品+折扣”的零售模式是奥特莱斯的基本盘。同时近几年随着年轻消费力的登场,奥莱消费呈现出明显的多元化、年轻化趋势。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">根据赢商大数据显示,在砂之船(贵阳)奥莱的到访客群中,<strong>48.9%为年轻家庭且TGI大于1。</strong>(</span><span style="font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(136, 136, 136);">*TGI指数反映该占比对比全市平均水平的高低,大于1代表高于全市平均水平</span><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">)<strong>31.32%为年轻客群。</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong><br/></strong></span></p><p></p><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">中产群体占比达到45.17%,小康群体占比达42.38%。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p></p><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">砂之船(贵阳)奥莱的消费力由<strong>中产年轻家庭驱动,呈现消费意愿强、追求品质、需求多元、以家庭为单位</strong>的特点。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">由此,<span style="caret-color: rgb(0, 0, 0);color: rgb(5, 5, 5);font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;font-size: 15px;letter-spacing: 2px;">砂之船(贵阳)奥莱</span>建立“<strong>全业态奥莱综合体</strong>”概念,定位于“<strong>一家人的奥特莱斯</strong>”,不断调整、组合品牌品类资源,匹配年轻家庭消费需求。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;line-height: 2em;font-family: Calibri;text-align: left;"><span style="font-size: 15px;text-shadow: none;letter-spacing: 1.5px;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>#持续引入名品,做到30%新品率</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">品牌集中度及合理的业态组合是奥莱商业项目能否成功的关键因素之一。砂之船(贵阳)奥莱不断引入国际国内知名品牌,夯实品牌集中度。赢商大数据显示,砂之船(贵阳)奥莱400多家品牌中,国际品牌占比近40%,国内知名品牌占比高达95%。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p></p><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">更为重要的是,以往奥莱项目中多以过季商品或断码商品为主。<strong>但砂之船(贵阳)奥莱做到30%的新品率,创造了“在奥莱买新品”的全新消费体验。</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p></p><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;line-height: 2em;font-family: Calibri;"><span style="font-size: 15px;text-shadow: none;letter-spacing: 1.5px;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>#&nbsp;增加运动、时尚、潮流品牌</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">年轻消费者不以收入高低给自己定标签。运动、时尚风潮的流行,叠加着“能省则省”的消费理念,年轻人组团冲向奥莱买NIKE、adidas、潮流服饰。砂之船(贵阳)奥莱的运动类品牌、潮牌、时尚品牌的比例不断扩大,汇聚NIKE、adidas、FILA、安德玛、NEW BALANCE、斯凯奇、MLB等近百个头部运动时尚潮流品牌。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;line-height: 2em;font-family: Calibri;"><span style="font-size: 15px;text-shadow: none;letter-spacing: 1.5px;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;color: rgb(109, 147, 255);"><strong>#扩容餐饮、体验类消费场景</strong></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">年轻家庭客群更倾向于将奥莱当作“遛娃”“约会”目的地来游逛打卡。砂之船(贵阳)奥莱精准识别这一消费习惯,在餐饮、儿童亲子品牌上进行了扩容。现在砂之船(贵阳)奥莱有汉堡王、必胜客、星巴克、奈雪的茶、二朗岗火锅、湘遇等超60家知名餐饮品牌入驻。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">项目还配备了电影院、儿童乐园等配套,不仅能提升消费体验,同时增加消费者在项目内的停留时间,进一步提升销售业绩。&nbsp;&nbsp;&nbsp;</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">&nbsp;&nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">事实上,在业内大谈“回归商业本质”之时,奥特莱斯无疑是最接近于商业本质的一种商业模式。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">砂之船(贵阳)奥莱深挖用户价值,以用户为中心,深耕「名品+折扣」的核心,形成了品牌集中和折扣集中的奥莱组合优势。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">以超乎想象的折扣力度满足消费者“买买买”的欲望,催化消费活动的高频次发生。</span></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-left: 8px;margin-right: 8px;font-family: Calibri;text-align: left;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">在强大的“奥莱优势”下,砂之船(贵阳)奥莱2024年开年就交出了又一张漂亮的成绩单——2024年元旦假期,<strong>3日销售额突破2700万,同比增长8%;客流量突破15万人次,同比增长10%。</strong></span></p><p></p><section style="font-size: 16px;white-space: normal;margin-top: 10px;margin-bottom: 10px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(34, 34, 34);text-align: center;justify-con**t: center;visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="margin-top: 7px;outline: 0px;display: inline-block;vertical-align: top;width: auto;background-color: rgb(95, 156, 239);min-width: 10%;height: auto;visibility: visible;"><section style="outline: 0px;justify-con**t: center;visibility: visible;transform: translate3d(1px, 0px, 0px);"><section style="outline: 0px;text-align: justify;font-size: 27px;color: rgb(255, 255, 255);line-height: 1;letter-spacing: 0px;visibility: visible;font-family: Optima-Regular, PingFangTC-light;"><p style="outline: 0px;visibility: visible;"><strong style="outline: 0px;visibility: visible;">#02&nbsp;&nbsp;</strong></p></section></section></section><section style="margin-left: -19px;outline: 0px;display: inline-block;vertical-align: top;width: 40px;height: auto;visibility: visible;"><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><br/></section></section></section></section></section></section><section style="white-space: normal;margin-bottom: 0px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);text-align: center;color: rgb(62, 62, 62);visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><p><span style="letter-spacing: 0.544px;font-size: 20px;line-height: 1.6em;"><strong>加码创新营销</strong></span></p><p><span style="letter-spacing: 0.544px;line-height: 1.6em;visibility: visible;font-size: 20px;"><strong style="visibility: visible;">不断助力提振消费</strong></span></p></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">在现今消费领域细分和互联网时代,场景化、体验式、会员型消费特征日益凸出,造节营销和联动营销便显得至关重要。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">2023年<span style="caret-color: rgb(0, 0, 0);color: rgb(5, 5, 5);font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;font-size: 15px;letter-spacing: 2px;">砂之船(贵阳)奥莱</span>做到了“周周有活动,季季有节日”:既有春节年货集市、春购嘉年华、520购物节、暑期季、周年庆等一系列促销盛宴,也有24节气亲子活动、打麻将、吃西瓜等丰富有趣的会员社群活动。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">纵观砂之船(贵阳)奥莱的营销活动,在话题声量的引爆、活动资源的整合力度、以及活动IP的打造方面都给人留下了深刻印象。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);line-height: 2em;margin-left: 8px;margin-right: 8px;"><span style="font-size: 15px;text-shadow: none;letter-spacing: 1.5px;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong>#匹配超强商品力,持续打造全城购物节</strong></span><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">从年初到年尾,砂之船(贵阳)奥莱打造多次购物嘉年华,每次的商品量和折扣度都十分给力:</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></section><p></p><p style="font-family: Calibri;font-size: 10.5pt;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);letter-spacing: normal;white-space: normal;margin-left: 8px;margin-right: 8px;line-height: 2em;"><span style="font-size: 15px;"><em>3<span style="font-family: 宋体;">月</span></em><em><span style="font-family: 宋体;">春购嘉年华,上百万件品牌货品在</span></em><em><span style="font-family: 宋体;">奥莱价上</span></em><em><span style="font-family: 宋体;">再打</span>7<span style="font-family: 宋体;">折实现了市场同档期内</span><span style="font-family: Calibri;">“</span></em><strong><em><span style="font-family: 宋体;">全城</span></em><em><span style="font-family: 宋体;">最低</span></em><em><span style="font-family: 宋体;">价格、全城</span></em><em><span style="font-family: 宋体;">独</span></em><em><span style="font-family: 宋体;">家折扣、全城</span></em><em><span style="font-family: 宋体;">独</span></em><em><span style="font-family: 宋体;">有货品</span></em></strong><em><span style="font-family: 宋体;"></span><span style="font-family: Calibri;">”</span></em><em><span style="font-family: 宋体;">,</span>17<span style="font-family: 宋体;">天销售额破亿元。</span></em><em><o:p></o:p></em></span></p><p style="font-family: Calibri;font-size: 10.5pt;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);letter-spacing: normal;white-space: normal;margin-left: 8px;margin-right: 8px;line-height: 2em;"><span style="font-size: 15px;"><em><span style="font-family: 宋体;"><br/></span></em></span></p><p style="font-family: Calibri;font-size: 10.5pt;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);letter-spacing: normal;white-space: normal;margin-left: 8px;margin-right: 8px;line-height: 2em;"><span style="font-size: 15px;"><em>5<span style="font-family: 宋体;">月“</span>520<span style="font-family: 宋体;">购物节”以“</span><strong>52<span style="font-family: 宋体;">万件商品、</span>5.2<span style="font-family: 宋体;">折封顶</span></strong><span style="font-family: 宋体;">”,</span></em><em><span style="font-family: 宋体;">可叠加政府的消费券</span></em><em><span style="font-family: 宋体;">和</span></em><em><span style="font-family: 宋体;">奥莱会员的</span></em><em><span style="font-family: 宋体;">活动力度,开启促销盛宴。</span></em><em><span style="font-family: 宋体;"><o:p></o:p></span></em></span></p><p style="font-family: Calibri;font-size: 10.5pt;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);letter-spacing: normal;white-space: normal;margin-left: 8px;margin-right: 8px;line-height: 2em;"><span style="font-size: 15px;"><em><span style="font-family: 宋体;"><br/></span></em></span></p><p style="font-family: Calibri;font-size: 10.5pt;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);letter-spacing: normal;white-space: normal;margin-left: 8px;margin-right: 8px;line-height: 2em;"><span style="font-size: 15px;"><em>9<span style="font-family: 宋体;">月周年庆携</span></em><strong><em>400<span style="font-family: 宋体;">家品牌、</span><span style="font-family: Calibri;">200</span><span style="font-family: 宋体;">万件货品</span></em></strong><em><span style="font-family: 宋体;">,推出</span><span style="font-family: Calibri;">“</span><span style="font-family: 宋体;">秋冬装全场奥莱价</span><span style="font-family: Calibri;">6</span><span style="font-family: 宋体;">折起</span><span style="font-family: Calibri;">”</span><span style="font-family: 宋体;">活动同时叠加购物消费券和奥莱会员活动。</span></em></span><em><o:p></o:p></em></p><p></p><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">砂之船(贵阳)奥莱还组织了时装周、“打卡”体验非遗刺绣、手工银饰、山歌对唱、大型篝火晚会等一系列活动聚集人气,拉动消费。&nbsp;&nbsp;</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></section><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">“理性消费”近年来开始成为消费主流趋势。但“消费理性”也并不等同于“消费降级”,用户需要的不是单一的廉价,而是出色的“质价比”之选。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong><br/></strong></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong>砂之船(贵阳)奥莱不断用“超级品牌力+超级折扣”的方式,在贵阳全城刮起“奥莱风潮”。</strong></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;text-align: start;white-space: normal;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);line-height: 2em;margin-left: 8px;margin-right: 8px;"><span style="font-size: 15px;text-shadow: none;letter-spacing: 1.5px;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong>#打造超级“村”庄IP,探索奥莱综合体模式。</strong></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">年轻人和年轻家庭客群的加入,加速了奥莱消费客群的转变,年轻人更倾向将奥莱当做微度假目的地来游逛打卡,更在意项目的娱乐、社交属性。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;text-align: left;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">2023年贵阳砂之船推出全新ip超级“村”庄。</span></strong></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;text-align: left;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></strong></section><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;text-align: left;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></strong></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;text-align: left;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;text-align: left;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">超级“村”庄是砂之船超级奥莱独特的“1+N”商业模式中“N”重要组成部分,在零售优质低价的基础上,开启双引擎IP营销,将村落农耕文化与时尚文化相结合,结合二十四节气打造春耕场景,为砂之船的客人在其购物的同时带来良好的体验与互动,并在场景中与家人孩子一起还原记忆,传承文化。<strong>至此,砂之船(贵阳)奥莱开启了探索综合性奥莱的步伐。</strong></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;text-align: start;white-space: normal;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);line-height: 2em;margin-left: 8px;margin-right: 8px;"><span style="font-size: 15px;text-shadow: none;letter-spacing: 1.5px;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong>#强化服务理念,一切以用户为中心。</strong></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">随着消费者需求调改升级是砂之船(贵阳)奥莱运营的基础逻辑。比如消费者提出休息的区域少了,就增加休憩空间,消费者提出餐饮选择少,就增加餐饮业态。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></section><section style="text-align: center;margin-left: 8px;margin-right: 8px;"></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">目前,砂之船(贵阳)奥莱配置超90%的绿化,让顾客春夏秋冬,无论哪个季节来这里,都“有花可赏”;客服台旁的“会员休息区”,常备茶饮;独立的母婴室,婴儿护理台、温奶器、饮水机;+39意大利空间旁与B2**上的室外篮球馆,常年开放,为新兴**式消费群体服务,也为顾客带去更多购物体验……</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">砂之船(贵阳)奥莱把服务做到了消费者的细微需求处,自然形成了强黏性的会员体系。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">据了解,砂之船(贵阳)奥莱现有<strong>100万有效会员</strong>(有消费记录),其中2023年就<strong>新增20万会员</strong>。同时,项目中近<strong>40%&nbsp;的品牌导购员工作年限达到了6年</strong>,侧面反映项目稳定、强大的客群关系。</span></section><section style="text-align: start;text-indent: 0pt;white-space: normal;margin-bottom: 0px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(34, 34, 34);font-size: 10.5pt;visibility: visible;line-height: 1.75em;font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="font-size: 16px;white-space: normal;margin-top: 10px;margin-bottom: 10px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(34, 34, 34);text-align: center;justify-con**t: center;visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="margin-top: 7px;outline: 0px;display: inline-block;vertical-align: top;width: auto;background-color: rgb(95, 156, 239);min-width: 10%;height: auto;visibility: visible;"><section style="outline: 0px;justify-con**t: center;visibility: visible;transform: translate3d(1px, 0px, 0px);"><section style="outline: 0px;text-align: justify;font-size: 27px;color: rgb(255, 255, 255);line-height: 1;letter-spacing: 0px;visibility: visible;font-family: Optima-Regular, PingFangTC-light;"><p style="outline: 0px;visibility: visible;"><strong style="outline: 0px;visibility: visible;">#03&nbsp;&nbsp;</strong></p></section></section></section><section style="margin-left: -19px;outline: 0px;display: inline-block;vertical-align: top;width: 40px;height: auto;visibility: visible;"><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><br/></section></section></section></section></section></section><section style="white-space: normal;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);margin-bottom: 0px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);text-align: center;visibility: visible;"><section style="color: rgb(62, 62, 62);outline: 0px;letter-spacing: 0.544px;visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><span style="letter-spacing: 0.544px;outline-style: none;line-height: 1.6em;visibility: visible;font-size: 20px;font-family: 微软雅黑, sans-serif;"><strong style="outline-style: none;visibility: visible;"><span style="font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;">贵阳下一个文旅消费新地标</span></strong><strong style="outline-style: none;visibility: visible;"><span style="outline-style: none;letter-spacing: 0.544px;line-height: 1.6em;visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;">?</span></strong></span></section></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">贵州旅游近年来异军突起。砂之船(贵阳)奥莱计划与旅游机构开展深入合作,结合空港的区位优势,全面启动“48小时奥特莱斯经济”计划,将砂之船奥莱打造成为外地游客到达贵州旅游,离开时的最后一站。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">“城市微度假”概念的兴起,这种根植于都市生活圈的休闲生活方式已然是当下城市的潮流生活方式。年轻人三五成群,年轻家庭全家出动,希望看到一个出片率100%的度假目的地,以做到“血拼”、“带娃”、“社交”三不误。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">在此赛道上,砂之船(贵阳)奥莱颇具先天优势。</span></strong></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><p></p><ul class=" list-paddingleft-2" style="list-style-type: disc;"><li><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">砂之船集团作为国内头部奥莱经营者,</span></strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">已经在建筑和园区风格上形成独有的度假风标签。其经典的红砖配色欧式风格建筑和“艺术商业&nbsp;”的理念,十分适合打卡游逛。</span></section></li></ul><p></p><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><p></p><ul class=" list-paddingleft-2" style="list-style-type: disc;"><li><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">超级“村”庄ip具备打造体验式、娱乐式业态优势</span></strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">。超级“村”庄能够提供丰富的体验式消费场景。贵州民俗、传统文化也是一个巨大的宝藏。春购嘉年华时,砂之船(贵阳)奥莱就推出了农耕文化《砂课堂》,并面向亲子家庭推出了与春牛亲密互动、体验插秧、摸稻花鱼,等体验传统文化的活动。</span></section></li></ul><p></p><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><p></p><ul class=" list-paddingleft-2" style="list-style-type: disc;"><li><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">2024&nbsp;年, 砂之船(贵阳)奥莱将全新打造“</span></strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><strong>超级儿童馆”,引入面积超三千平方的“维拓超级乐园”</strong>, 通过丰富场景,激活空间,焕新体验,通过视觉升级和新玩法呈现,把娱乐休闲完美融合在贵州最大的儿童零售卖场中,让奥莱不仅仅是商场,更是一家人的快乐源泉,相信砂之船超级奥莱超级乐园,将会成为砂之船(贵阳)奥莱的全新的营销 IP 和客流拉动新引擎。</span></section></li></ul><p></p><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><p></p><ul class=" list-paddingleft-2" style="list-style-type: disc;"><li><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">名品自带流量,打造“奥莱+”场景</span></strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">。比如<span style="caret-color: rgb(0, 0, 0);color: rgb(5, 5, 5);font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;font-size: 15px;letter-spacing: 2px;">砂之船(贵阳)奥莱</span>拥有贵州唯一一个迪卡侬奥莱,能够吸引各种运动爱好者,项目或能成为各种赛事举办地。</span></section></li></ul><p></p><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><p></p><ul class=" list-paddingleft-2" style="list-style-type: disc;"><li><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">区域交通优势明显</span></strong><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">。随着城市交通立体网络的不断升级,相比开业之初的大部分是自驾消费,如今乘坐飞机、高铁、地铁、公交等交通方式到达砂之船(贵阳)奥莱的客人越来越多,目前砂之船(贵阳)奥莱有超过百分之二十的消费来自安顺、遵义、都匀和铜仁地区的消费者。</span></section></li></ul><p></p><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><p></p><p style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-bottom: 0px;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">商业兴城,砂之船(贵阳)奥莱一方面开启了贵阳的奥莱时代,另一方面,通过打造文旅消费目的地,也推动商旅的繁荣发展。</span></p><p></p><section style="font-size: 16px;white-space: normal;margin-top: 10px;margin-bottom: 10px;outline: 0px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(34, 34, 34);text-align: center;justify-con**t: center;visibility: visible;font-family: -**-system, BlinkMacSystemFont, Arial, sans-serif;"><section style="margin-top: 7px;outline: 0px;display: inline-block;vertical-align: top;width: auto;background-color: rgb(95, 156, 239);min-width: 10%;height: auto;visibility: visible;"><section style="outline: 0px;justify-con**t: center;visibility: visible;transform: translate3d(1px, 0px, 0px);"><section style="outline: 0px;text-align: justify;font-size: 27px;color: rgb(255, 255, 255);line-height: 1;letter-spacing: 0px;visibility: visible;font-family: Optima-Regular, PingFangTC-light;"><p style="outline: 0px;visibility: visible;"><strong style="outline: 0px;visibility: visible;">结语&nbsp;</strong></p></section></section></section><section style="margin-left: -19px;outline: 0px;display: inline-block;vertical-align: top;width: 40px;height: auto;visibility: visible;"><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: 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style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section></section></section><section style="outline: 0px;visibility: visible;"><section style="outline: 0px;display: flex;flex-flow: row;visibility: visible;"><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><section style="outline: 0px;display: inline-block;width: 4px;height: 4px;vertical-align: top;overflow: hidden;background-color: rgba(55, 111, 240, 0.2);border-width: 0px;border-radius: 74px;border-style: none;border-color: rgb(62, 62, 62);visibility: visible;"><section style="outline: 0px;visibility: visible;"><svg viewbox="0 0 1 1" style="float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;"></svg></section></section></section></section><section style="outline: 0px;display: inline-block;vertical-align: top;width: auto;line-height: 0;flex: 100 100 0%;align-self: flex-start;height: auto;visibility: visible;"><section style="margin-bottom: 5px;outline: 0px;visibility: visible;"><br/></section></section></section></section></section></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">2023年是经济复苏的第一年,也是“消费提振年”的第一年。入黔6年的砂之船(贵阳)奥莱跨过了行业周期,且战且歌地创造令人瞩目的成绩。不仅开拓了贵阳奥莱市场,还不断探索,引领行业向前走。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><br/></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;">未来,砂之船(贵阳)奥莱还将创造怎样的商业奇迹,我们拭目以待。</span></section><section style="letter-spacing: normal;white-space: normal;font-size: 14px;caret-color: rgb(0, 0, 0);color: rgb(0, 0, 0);font-family: Calibri;margin-left: 8px;margin-right: 8px;"><span style="color: rgb(5, 5, 5);font-size: 15px;letter-spacing: 2px;text-indent: 0pt;line-height: 1.6em;font-family: system-ui, -**-system, BlinkMacSystemFont, Arial, sans-serif;"><br/></span></section><p></p><link rel="stylesheet" href="http://jxapp.cn/source/plugin/wcn_editor/public/wcn_editor_fit.css?v134_ytg" id="wcn_editor_css"/>

周瑞广 发表于 2024-1-13 06:04:43

去到那边能淘宝,小孩穿的碰到换季的价格和质量都很好
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